Turn an audience into a community | 4T Pyramid Training
Practical lesson 2 of 8 · 4T Pyramid
Original training with Luis Garcia
Turn an audience into a community
Luis distinguishes a following from a community and explains the role of culture, shared value and relationships between members.
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Luis Garcia · 2:42 · English captions
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Understand who the brand is for and where it should be present.
A community includes members sharing value with each other.
Design a culture and a place for those connections.
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